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National snacks to be packed in harmless molded pulp ‘moohae’!
작성일자 2023.11.01
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Moorim P&P, a pulp, paper, and new materials company, has partnered with Kyochon F&B, which operates Kyochon Chicken, to introduce an eco-friendly molded pulp called ‘moohae (which means harmless in Korean)’ to its chicken boxes and actively implement ESG values. The chicken box with natural pulp was developed for the first time in Korea by two companies – one leading the molded pulp and another leading chicken franchise industries – and is said to have set another standard for eco-friendly containers by utilizing the advantages of molded pulp that can be molded into any desired shape.
The ’molded pulp chicken box,’ which was introduced for the first time in Korea, is made of raw pulp, a natural material, to ensure food safety so that consumers can use it with confidence. The practicality was also reviewed; not only is the box designed with air holes on the surface to keep the chicken crispy for a long time, but the lid of the box can also be removed and used as a tray to hold pickled radish or chicken bones.
Moorim P&P’s molded pulp used as the main material for the chicken box is the only product in Korea made from 100% natural virgin pulp that has passed the global tests from the U.S Food and Drug Administration (FDA) and the European Federal Agency for Risk Assessment (BfR) and therefore proven hygienic and safe. It is also the only molded pulp in Korea to acquire Food Safety Management System (FSSC 22000) certification. Its unparalleled strength and durability perfectly protect the contents, and outstanding oil and water resistance (the ability to block oil and moisture) make it perfect for holding and storing oily foods. It is also conveniently microwavable.
The industry expects the introduction of molded pulp chicken boxes will also help Kyochon Chicken franchises improve the efficiency of their store operations, as the molded pulp boxes need not be folded and assembled manually, whereas the existing boxes require this process.
As such, Kyochon Chicken expects this collaboration with Moorim P&P to be a successful example of ESG management practices that fulfill both ‘carbon reduction’ and ‘win-win management.’ In response, the company plans to introduce the packaging for one of its signature menus, ‘Honey Combo,’ and start supplying it to some franchises in the capital metropolitan area in November, gradually expanding to stores nationwide.
Yong-soo Lim, head of Moorim’s Molded Pulp Business Division, said, “Following the recent replacement of High1 Resort hotel amenity packages with molded pulp, we are once again collaborating with Kyochon Chicken, Korea’s leading chicken franchise, and Moorim P&P’s molded pulp have been recognized for their versatility, quality, and eco-friendliness. As an industry leader expanding the molded pulp market, we will continue to present the infinite utilization value of pulp molds, not only for food containers but also for household products, digital appliance packaging, and cushioning materials, and take the lead in ESG management practices.”